Mobile Health Check: Pick up your smartphone and go to your website. Ask yourself these questions:

• Does it load in less than three seconds?

• Does it draw your eye to your key selling points or message?

• Is the content easy to read?

• Is it easy to navigate?

• Is it easy to recognise and activate the call to action?

• Does it provide a good user experience?

• Is it a website you would spend time on if it was not your own?

If you mostly answered "no", then it's time to get in touch so we can optimise your mobile site to capture the traffic and sales you've been missing out on. 

With a mobile friendly site, users can expect:

• an Improved User Experience - 73% of mobile searches trigger an additional action.  Mobile users have different objectives than desktop users and typically this means they want information in quick, easily digestible bites, with, for example "tap" to call / text / email / directions.

and

You, as a business can expect :

• Improved Mobile SEO - with Google announcing rolling out a new mobile search algorithm back in April this year, stating they would penalise non-mobile optimised websites - sites that are not considered “mobile-friendly” could see a drop in rankings.
See: (http://googlewebmastercentral.blogspot.co.uk/2015/04/faqs-april-21st-mobile-friendly.html).

Get in touch with F4 today and ask us about optimising your site for the mobile user.